Arhitect Bogdan Gavrilă
The client discovered a campaign of ours on the world wide
web and called on us for a digital campaign for residential
architecture services. We started with a simple design that
sells, but we ended up refreshing the entire brand image.
Year
2018
Services
Digital strategy, Content strategy, Customer insights & trends, Concept development, Copywriting, Web design, Web development, Social media, Digital media buying & planning strategy, Cpc, Project management
Team
Strategy director, Creative director, Client service, Concept developer, Copywriter, Web designer, Ux/ui designer, Full-stack developers, Social media manager, Media planner, Project manager
We started experimenting with bold lines and custom ratios
and created the perfect platform for displaying the main offer.
The breezy look and fullscreen images created a storytelling
atmosphere while the dual contact form and UX structure
nudged the user towards action.
Technologies
Wordpress, Php, Css, Mysql, Javascript, Custom development, Interactive prototyping
Functionalities
Custom design development, Php sessions development, Custom leads form, Online chat module, Custom message box, Csv/pdf reservations export
We started multi-channel digital communication taking into
account the specific challenges of this kind of business in terms
of targeting and media setup. We carried out an extremely effective
two-month digital media campaign.
Channels
Facebook, Google, Instagram
Deliverables
Facebook newsfeed, Facebook carousel, Facebook remarketing cpc, Gdn, Google search, Google remarketing cpc, Instagram newsfeed, Instagram static story