The fashion police
A project
we show only
to friends
Brief
We had a big rebranding brief for a fashion client on our
hands and we came up with the idea of an unbranded teasing
campaign, which would draw attention to the more controversial
practices in the industry.
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Year
2016
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Services
Customer insights & trends, Digital strategy, Content strategy, Concept development, Copywriting, Web design, Ux/ui design, Web development, Socila media strategy & execution, Digital media buying & planning strategy, Cpc, Project management, Costume design, Production design
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Team
Strategy director, Creative director, Client service, Concept developer, Copywriter, Web designer, Ux/ui designer, Full stack developers, Social media manager, Media strategist & planner, Project manager
Website
The landing page was the space where users could truly
experience the mood of the campaign. Users were also
given many options for engagement and content creation.
The page was connected to all the assets of the campaign and
featured a countdown timer to the big reveal moment, where
everybody would find out what brand was hiding behind the
campaign.
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Tehnologii
Wordpress, Php, Css, Mysql, Javascript, Custom development, Interactive prototyping
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Funcționalități
Custom design development, Php sessions development, Facebook login, Dynamic quiz form, Facebook share, Facebook invite friends, Custom message box, Custom leads form, Export csv/pdf jail members, Custom reminder newsletters, Animations
desktop
mobile
